DSCN0111How I’m Different

Benefit from Two Decades Combined Marketing and IT Experience

From the day I wrote my first “Hello World” BASIC program on an Apple Mac computer, I knew I loved technology and that it would be my career path.

Now, over two decades later, I help technology businesses create compelling marketing pieces to help them sell more products and services.

What makes me different?

It can be difficult to find a copywriter that deeply understands technology. Some writers might not even have hands on experience.  And they can waste time (and money) getting up to speed with your business and industry.

I’m different because I have experience as an Information Technology professional and manager. Like your target prospects, I’ve dealt with a critical system disaster at 2am, e-mail server blowup (with un-tested tape backups!), and even a Christmas Eve firewall meltdown.

Plus, I hold industry certifications from Microsoft, Novell and CompTIA. This deep background gives me a unique perspective and insight into your buyers.

More importantly, not only do I understand the market, the customers and products, but I know how to craft compelling copy that will get dramatic results. That means you’ll get crisp, persuasive marketing communications that sell without any jargon or hype.

If you’d like to know more, then check out my full service copy packages that can work wonders for your bottom line.

 My Qualifications

I have been trained in direct response copy by some of the best copywriters in the industry at American Writers and Artists Inc (AWAI). And more importantly, I’ve completed their High Performance Business to Business curriculum.

At the copywriters industry event of the year, I entered a challenge to write a promotion for AWAI. When the dust settled, my promo beat out 100+ entries from other professional copywriters. Here I am awaiawardwith AWAI’s Rebecca Matter and Katie Yeakle handing me the award check.

I’ve also established a good reputation among my peers. Here’s what professional financial copywriter and my client Ryan M. Healy wrote to say about my work:

I’ve known Jimmy for a number of years now. He’s a solid copywriter who knows how to come up with good hooks and advertising ideas. I know that because he’s written multiple pieces for me.

How to Get Started

If you need great marketing copy then please contact me, or call 707-843-9121 today. I’ll provide you a free estimate. And there’s no obligation.